
KUDOS 2017 SM Promo – Active 50
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Gaining and maintaining the browser’s attention on social media is a bit of battle field. Videos need to be short, punchy, unique, and every bit as hard-hitting as their web-based cousins.
But unlike the web, Social Media demands a constant stream of new content. Yesterday’s Tweets are like yesterday’s papers… Content needs to refreshed regularly, and more than one piece is recommended at a time.
So when we produce these ‘short-form’ pieces we have to provide high value for money. Instead of a shoot producing one longer film, it might produce 8 short films, maybe released in pairs over a month. The use of the drone and testimonial interviews also offers the opportunity to produce an easily shot, eye catching, and short duration piece.
To convey your message we will either use on-screen text only, or otherwise subtitle each video, as social media feeds are consistently set to mute.
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During an initial telephone or face to face consultation we will listen to you and gain a thorough understanding of your video content objectives, then put together a quote outlining timescales, costs and our process.
We employ our skills and knowledge and work together with our clients, refining the shooting schedule and script to ensure we will deliver the best video for you. It all depends on organisation and planning -we often spend as much time here as the actual shoot!
We roll film... Lights, camera, action! The shoot itself captures all the important material we need to produce your video. Client's can be as involved as they wish, we will provide monitors and listen to your feedback... or you can just leave it to us.
We edit your story in a compelling way, sourcing the right music, adding text and animation. After addressing your feedback, audio levels are mixed and colours graded. A high resolution movie file will be delivered in the format you require.
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