This project relied heavily on pulling off two fairly intricate and skilled tasks:
- A significant degree of animation was used throughout, some overlaying vision shot on site. Our graphic designer, Ben, even created a whole batch of logos for this to demonstrate the different fields this worldwide supplier operates within.
- A temporary studio set was created on site to shoot the machines, which were too large and too many to transport. This meant a day of prep before hand erecting the 7m wide backdrop, and lighting it.
To pull it off we needed a few site visits before the actual day to make sure we shot everything we needed to, as there were not going to be any re-shoots, and that we would be able to achieve it all in a day. Which we did, also using sliders, a jib and time-lapse photography.